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Wednesday, August 1, 2012

DreamWorks to start family channel?

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http://www.straitstimes.com/breaking-news/lifestyle/story/dreamworks-talking-distributors-about-family-channel

DreamWorks Animation, the studio behind the Shrek and Madagascar franchises, is talking with distributors about a new cable TV channel it may create with Casper The Friendly Ghost, Bullwinkle and other characters it recently acquired.

Chief executive offier Jeffrey Katzenberg said on Tuesday his company was in "aggressive exploration" to start a family-oriented channel after its recent purchase of Classic Media, owner of Casper, Rocky And Bullwinkle, Lassie and other franchises.

"It is something we are actively talking about" with possible distributors, Mr Katzenberg told analysts on a conference call as the company released quarterly earnings.

The cable channel could be part of the new deal Dreamworks is seeking to distribute its movies to take the place of its expiring distribution agreement with Paramount Pictures, a unit of Viacom Inc.

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