One final effort to save the S(inking) league

Finally, a never-before-released statistic that beggars the Singapore imagination: The average ticket sales for nine S-League soccer matches from Aug 30 to Sept 5 is a miserable 214. And this is 14 years after the League was born... .

*crickets chirping*

First, the kind of constituency spirit to support the teams in the League did not materialise with Singaporeans treating their property as lottery, moving in and out of a constituency becoming a national hobby.

Second, the power of the English Premier League and the pervasive influence it began to have on the Singapore soccer fan was underestimated.

Third, the big Temasek-linked companies like SIA, Keppel Corp, SingTel and home-grown private companies like CDL and FairPrice were not convinced to dig into their pockets.

All the patch-up jobs of the past 14 years have made this patient a propped-up zombie all set up to blow up in our faces and embarrass us to no end. MORE