Mobile Air shop reopens with new name

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After being shuttered for a week amid backlash over unsavoury business practices, the shop space for Mobile Air at Sim Lim Square has reopened - this time, under the name HJ Mobile.

The shop has a new owner, Ricky Lee, who used to work for Mr Jover Chew, former boss of Mobile Air. Mr Lee said he bought the products off Mr Chew at a 20 per cent discount and was also offered a discount for rent.

Shopkeepers Channel NewsAsia spoke with said some stalls at Sim Lim Square which have constantly changed names are alleged to be linked to Mr Chew.

The Consumers Association of Singapore said it will be able to continue with injunction proceedings against Mobile Air as it is still registered on the Accounting and Corporate Regulatory Authority.

Channel NewsAsia understands that a shop can register a company under one name, but use a different one on the signboard.