"Innovative" loyalty programme that offers free sex after nine car washes halted

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Innovation took a law-breaking twist when a car washing service tied up with a massage parlour to boost each other's businesses through a customer loyalty programme.

And the firms gave customer loyalty a new meaning by offering free sex after nine car washes.

That way, both firms could benefit from increased custom.

Or so they thought.

The fledgling three-month special car wash service came to a grinding halt on Monday night when police raided the massage parlour in Sunway Mentari, about 15 km from Kuala Lumpur, Malay Mail reported.

It was just another routine massage parlour raid, Selangor National Key Result Area (NKRA) Crime Prevention Division officer-in-charge, Assistant Superintendent Emmi Shah Fadhil said, until the team found out that customers who sent their cars to the nearby car wash were given a loyalty card each.

Car owners who did not want to wait for nine car washes for free sex could pay between RM130 and RM180 (S$52 and S$72) for immediate gratification at the massage parlour.

Nine Vietnamese women, believed to be prostitutes and guest relation officers, aged between 18 and 28, were arrested.